IPOs are always risky, and those of Chinese companies are especially so. Still, a Chinese enterprise with very a very attractive story has recently come public on the New York Stock Exchanges as an ADR (American Depositary Receipts). Listing as ADRs confirms a company’s commitment to abide by U.S. accounting standards, including compliance with Sarbanes/Oxley regulations. This is a significant boost to the reliability of revenue and earnings reporting. The company is E-Commerce China Dangdang (DANG), known as Dangdang to its friends, an online bookseller that’s been following in Amazon’s footsteps by growing out of that category and into...