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Daily Archives: November 24, 2009

Wimm Bill Dann Foods: A Milk Investment

November 24, 2009
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Wimm Bill Dann Foods: A Milk Investment

Earlier I wrote about the economics of the milk racket. So now that you understand the milk business better, are you ready for a milk investment? It’s in Russia, a country where milk consumption is growing as the standard of living improves, and its name is Wimm Bill Dann Foods (WBD). The company was founded in 1992, it’s headquartered in Russia, and it has annual revenues of $2.4 billion.  It has 34% of the dairy market in Russia and 20% of the fruit drink market.  Additionally, 7% of revenues come from outside Russia. Most important is that the company...

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Economics of the Milk Racket

November 24, 2009
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Economics of the Milk Racket

Today I’m going to wade into a subject that is deep and wide, and about which most of us know very little–the economics of the milk industry in the U.S. My interest in this topic was piqued some time ago by photographs of farmers dumping milk.  I’m sure you’ve seen the pictures, but I’ll bet, like most Americans, you can’t explain the issues behind the farmers’ protests. I was curious, so I investigated, and here’s what I learned. Of course, the federal government is involved (I knew that). But before we get into that, here are a few tidbits....

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